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Blooms of legacy, rooted in family

Blooms of legacy, rooted in family By: Florisol - Marketing Manager - 2024-12-20

We are globally recognized for our quality and corporate responsibility. Founded in 1948, we have grown to become a leading name in the floral industry in Ecuador, with 45 hectares of production. With an innovative and responsible approach, we have created a legacy where every flower cultivated reflects the effort and dedication of our team. Our family business is composed of three farms: Florisol, Piaveri, and Clarivel. We also have our own broker, Marvel Flowers, which allows us to offer a 360-degree service to our clients, providing them with comprehensive support to meet all their floral needs. In this blog, we share a little more about who we are and how we continue to create a legacy in the floral industry.


Our Florisol & Co. farms are strategically located in different areas of Ecuador to provide our flowers with the best possible conditions for their healthy development. Florisol, with a total of 15 hectares of production, was the first Ecuadorian farm to begin the production of Chrysanthemums, and also cultivates exquisite Lilies. It is located in San José de Minas, Ecuador. Clarivel, with 19 hectares of production, stands out for having a wide variety of fillers, such as Gypsophila, Eryngium, and Solidago. Like Florisol, it is located in San José de Minas. Piaveri, with a total of 14 hectares of production, cultivates Roses, Garden Roses, Mini Roses, Alstroemerias, Delphinium, Eryngium, and Callas. This farm is located in Lasso, Ecuador. Each farm has ideal conditions for growing top-quality flowers. From the moment the seeds are planted until harvest, sustainable agricultural practices are implemented to promote soil health, biodiversity, and the well-being of the workers.


We specialize in a wide variety of flowers, being particularly known for our beautiful Chrysanthemums. Currently, we have 21 main categories of flowers in our portfolio: Spider Mums, Albatross, Cremones, Disbud Balls, Oriental Lilies, OT Lilies, Roselilies, Alstroemerias, Delphinium, Solidago, Lepidium, Sunflowers, Gypsophila, Roses, Garden Roses, Mini Roses, Callas, Eryngium, Gladdies, and Dyed Products. Florisol has its own tissue culture laboratory to ensure the quality and consistency of all our varieties. You can find more varieties in our catalog.


Beyond excellence in floriculture, at Florisol & Co, we are distinguished by our commitment to the environment and sustainability. As a family business, we are also deeply focused on the well-being of our employees and contributing to social welfare. We have implemented responsible agricultural practices that minimize environmental impact, such as the use of renewable energy, efficient water management, and the recycling of organic waste. In addition, we are committed to supporting the development of our employees and their families. We offer scholarship programs for the children of our workers and professional training opportunities in areas such as cooking to support their personal and economic growth We also provide financial assistance for the purchase of essential items, such as computers and household appliances, covering up to 80% of their cost.

 

We have built a solid legacy based on quality, innovation, and a commitment to the well-being of our employees and the environment. From our farms in Ecuador, we produce excellent flowers while implementing sustainable agricultural practices that protect the environment. Through educational and financial support programs, we aim to improve the quality of life for our families and employees. With a wide variety of flowers and a focus on excellence, we continue to thrive, driven by the passion and effort of our team. Learn more about us here.

Written by: Sofía Hidalgo.

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